Australian Company Moving Forward

Plastic Storage Solutions

Aplus Plastic Box Co has just announced it will have Free Delivery Australia Wide on its #Wheels and Castors range. Its Wheels and Castors range across a wide variety of sizes, capacities and styles coupled with different compound types for various work surfaces.

Free Delivery on these items represents big cost savings for both companies and private individuals alike. We also offer discounts on bulk deals.

Our Australia Day promotion went well and the ever popular #Green and Gold Kits will continue to be available as a standard but at the usual price. Green and Gold theme as been a feature of promotion in recent times that will continue into the future.

During February 2014 we have an exciting new addition with the launch of our Multi Combination Kits which combine a range of product mounted to a single panel. You can purchase a combination of Stor-Pak bins, Drawer Organisers, Visi-Pak and Three Drawer Stor-Pak 63 units. The Stor-Pak bins and panels are available in various colours.

Customers are able to buy all the components individually if they wish to make up their own unique kits.

Another new product in the range is a Mobile Storage unit which can carry several sizes and colours of storage bins or a range of Pivot Bins in different sizes. These units are now on our web site at plasticboxco.net.au and can make a very versatile addition to any Plastic Storage Solution.

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7 Ways to Make Extra Income Even With a Full-Time Job

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by Taboola

Is your dwindling bank account impacting your health? The American Psychological Association (APA) released a survey showing that money stress impacts Americans’ health nationwide. And, as it turns out, the wealthy are also stressed about money — not just those in lower-income households.

You can eliminate some of that financial stress by earning extra income, even if you have a full-time job. Steve Chou of MyWifeQuitHerJob famously started two six-figure businesses while continuing to work at his day job.
Whether you’re looking for cash to launch your startup or make new investments with, or dig out from mounting debt, a few hundred to a few thousand dollars a month can change your life. Here’s how to get started.

1. Start a service business.

Launching a service business can be done without a large network, an online presence or much overhead. The easiest way to start is by telling people in your existing network what you’re offering and asking them to spread the word.

Noah Kagan from AppSumo nailed this concept. He decided to see if he could earn $1,000 in 24 hours, starting from scratch. He ended up founding a successful beef jerky subscription business that he gave to one of his students to run.

You can steal his concept, with a business like dinner catering, freelance writing or online marketing. Start by crafting a killer outreach email to get yourself up and running in just a few days.

Related: 105 Service Businesses to Start Today

2. Invest in real estate.

Becoming a landlord isn’t always practical for those who are employed full-time and already strapped for cash. But you can look at buying a condo or small property in another country as a vacation getaway instead. The price tag is typically cheaper, even when you hire a local property management group to manage renters while you’re away.

Commercial real estate can also be a lucrative way to invest and earn passive income, even without a large down payment. Get started with a site like Realty Mogul, and invest in commercial real estate for as little as $5,000. You’ll get vetted deals and access to high-end listings you wouldn’t otherwise find.

Read This: The Book on Investing In Real Estate with No (and Low) Money Down by Brandon Turner | Amazon | Barnes & Noble

3. Launch an online resource.

Share your expertise by launching an online ebook or course to help others while you earn passive income. My own ebook, 100 Days of Growth, ended up generating more income than my day job. It was a ton of up-front work, but once it was ready to go, it took minimal effort to maintain and to keep up with sales.

If writing ebooks isn’t your strong suit, launch a video course or bootcamp instead. I didn’t stop at books — I also launched a content marketing bootcamp through ContentMarketer.io to help my clients master content-marketing abilities in 10 weeks.

Read This: Start Your Own eLearning or Training Business by The Staff at Entrepreneur Media and Ciree Linsenmann | Amazon | eBooks.com | Barnes & Noble

4. Leverage the power of Amazon.

It’s always an admirable goal to launch your own online store and build a customer base, but you’re also talking about wearing many different hats. You need to research products, find a manufacturer, market your site and figure out how to fulfill orders. Don’t forget about customer service and refund requests.

Instead, you could sell a product and develop a presence directly on Amazon without the need to take on so many roles. Some sellers even have their products shipped directly to Amazon’s fulfillment center and never touch the product itself.

Read This: amazon FBA: Step-By-Step Instruction To Start A Fulfillment By Amazon Business by Robert C. Hawthorn

5. Join the sharing economy.

It’s not hard to nail down a few hundred to thousands of dollars a month by leveraging the sharing economy. But it’s not just about renting out your spare bedroom or basement on Airbnb. Rent out your car on Turo and bike to work or carpool instead. Rent out your camera equipment lying around your house on Cameralends, your snowboard or bike on Spinlister or your sailboat on Sailo.

And if you are going to rent on Airbnb, consider helping your revenue skyrocket by renting out your entire house instead, and using the opportunity to visit family or go on vacation.

6. Host an event.

You can make money hosting events without aiming for thousands of sign-ups, vendors and high-profile guest speakers. Instead, form a free MeetUp group on a topic you’re knowledgeable about, like growth hacking, and run free events.

After you secure a loyal following, charge for an event with a reputable guest speaker. Rent out a small, upscale conference room at a nearby hotel, and grow your new MeetUp by hosting exclusive, sought-after events that charge a premium for fantastic content.

7. Get paid to do what you’re already doing

Take inventory of what you’re doing in your free time. People who love skydiving (like me!) can get certified to teach and do jumps on the weekend. You get to do what you love while earning extra money at the same time. Ask your local bar if you can help run its trivia night, or bartend a few nights a week while hanging out and getting to talk to interesting people.

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10 Benefits of Social Media for Business

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By Emily Copp

 If you’re wondering how social media can benefit your business, look no further. We’ve outlined key points below.

1. Gain valuable customer insights

Social media generates a huge amount of data about your customers in real time. Every day there are over 500 million Tweets, 4.5 billion Likes on Facebook, and 95 million photos and videos uploaded to Instagram. Behind these staggering numbers is a wealth of information about your customers—who they are, what they like, and how they feel about your brand.

Through daily active engagement and social listening, you can gather relevant customer data and use that information to make smarter business decisions. With Hootsuite Insights, for example, you can gather information across all your social networks in real time—allowing you to gauge customer sentiment, find the conversations happening around your brand, and run real-time reports.

Bonus: Download a free guide that reveals how to increase social media engagement through better audience research and customer targeting.

2. Increase brand awareness and loyalty

When you have a presence on social media, you make it easier for your customers to find and connect with you. And by connecting with your customers on social, you’re more likely to increase customer retention and brand loyalty. A study by The Social Habit shows that 53 percent of Americans who follow brands on social are more loyal to those brands.

Learn how to connect with customers like never before at Connect via Hootsuite, our virtual conference. Register for free to learn how to use social media at every stage of the buyer’s journey—from engagement and brand awareness, to driving leads and closing sales.

 

3. Run targeted ads with real-time results

Social ads are an inexpensive way to promote your business and distribute content. They also offer powerful targeting options so that you can reach the right audience. For example, if you run an ad campaign on LinkedIn, you can segment by things like location, company, job title, gender, and age—the list goes on. If you’re running a Facebook ad, you can target based on location, demographics, interests, behaviors, and connections. You can track and measure the performance of your social ads in real time.

4. Generate higher converting leads

Social media increases sales and customer retention through regular interaction and timely customer service. In the 2015 Sales Best Practices Study from research institute MHI Global, world-class companies rated social media as the most effective way to identify key decision makers and new business opportunities. In the State of Social Selling in 2015, nearly 75 percent of companies that engaged in selling on social media reported an increase in sales in 12 months.

5. Provide rich customer experiences

Even if you aren’t on social media, most of your customers expect you to be. Over 67 percent of consumers now go to social media for customer service. They expect fast response times and 24/7 support—and companies that deliver win out. A study by Aberdeen Group shows that companies engaging in social customer service see much bigger annual financial gains (7.5 percent YOY growth) vs. those without (2.9 percent).

 

6. Increase website traffic and search ranking

One of the biggest benefits of social media for business is using it to increase your website traffic. Not only does social media help you direct people to your website, but the more social media shares you receive, the higher your search ranking will be. For example, if every person who follows Hootsuite on Twitter Retweets this post, it’s more likely to rank higher in Google’s search engine results page for variations of “social media for business.”

7. Find out what your competitors are doing

With social media monitoring you can gain key information about your competitors. This kind of intel will allow you to make strategic business decisions to stay ahead of them. For example, you can create search streams in Hootsuite to monitor industry keywords and mentions of your competitors’ names and products. Based on your search results, you can improve your business to offer product enhancements, service, or content that they may be missing.

8. Share content faster and easier

In the past, marketers faced the challenge of ensuring their content reached customers in the shortest possible time. With the help of social media, specifically when it comes to sharing content about your business or for content curation, all you need to do is share it on your brand’s social network accounts.

9. Geotarget content

Geo-targeting is an effective way to send your message out to a specific audience based on their location. Social networks like Facebook and Twitter have tools that allow you to communicate the right kind of content to your audience. For example, in Hootsuite you can target Twitter messages to followers in specific countries, or send messages from Facebook and LinkedIn company pages to specific groups based on geographical and demographic parameters.  You can also use Hootsuite geotargeting to find conversations relevant to your brand.

10. Build relationships

Social media isn’t about blasting your company’s sales pitch on social, it’s a two-way channel where you have the opportunity to enrich relationships with your customers. For example, social media allows tourism brands to create dialogue with travellers, therefore creating relationships with customers before, during, and after they have booked a trip with the company. This kind of social media dialogue between brands and customers is something traditional advertising cannot achieve.

Get started on social to grow your business

Social media has a treasure trove of benefits to help you grow your business. By using it to learn more about your customers, engage with your audience, and extend your brand reach, you’ll be converted before you know it.

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Tesla Autopilot 8.0 uses radar to prevent accidents like the fatal Model S crash

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by

Today, Tesla revealed Version 8 of its Autopilot software, going live in one to two weeks. Version 8.0 includes updates to the signal processing tech used to interpret images received from the onboard radar. The update focuses primarily on the radar component of the Autopilot sensor system, turning it from a supplementary part of the overall tech, designed to complement the cameras, into a primary control sensor that, according to Elon Musk himself, should prevent accidents like the one that resulted in Josh Brown’s death.

“We’re making much more effective use of radar,” Musk explained on a press call regarding the updates. “We weren’t confident that we could resolve false positives where the radar would think that it should brake, but it shouldn’t.”

But after getting upgraded components from Tesla’s suppliers, they found they could combine that with their real-time fleet learning system and almost entirely eliminate false positives. That means radar alone can initiate a braking event, rather than requiring the camera component to also provide a positive image recognition result of a potential object.

Musk said that the new system should detect “any thing that’s metallic, anything that’s large and dense,” and then brake the vehicle, “as long as it’s not large and fluffy.” If Autopilot is active, the system will be better able to predict the car’s path and then produce a gradual brake that Musk said should be “much more comfortable” and able to “brake entirely” in most cases, but even if Autosteer is not engaged, it should also result in a emergency brake that will “mitigate” rather than completely avoid collisions in most cases.

Tesla Fleet

The system is able to brake even when it doesn’t recognize what the object is, and that’s the key to why he suggests it would’ve avoided the accident that resulted in Brown’s death. It could recognize anything from unusual vehicles, to “an alien spaceship,” “to a pile of junk metal” or even a multi-car pileup. It can also detect it through obfuscation like rain, fog, or haze.

Tesla’s new Autopilot can also bounce its radar signal off of the roadway or its surroundings and receive an echo signal back to provide a view around any cars you’re driving behind, which means it should have “superhuman” object detection abilities, according to Musk. It’ll also register false positives using Tesla’s network of fleet vehicles, geocoding stuff that’s confusing the system like billboards to prevent them causing unnecessary braking events.

The entire Autosteer upgrade will be done via over-the-air software, free to existing  Tesla owners, and will work with Tesla vehicles from 2014 and on, since those all include the necessary radar hardware. Fitting this software and the new processing power onto the existing computing hardware in the vehicle will be a special “challenge,” according to Musk, but he’s confident they’ll be able to manage.

Musk also noted that beginning soon, even when Autosteer is not actually turned on, Tesla will enable a feature that allows the car to nudge you back towards the road automatically when it’s “highly confident” that you’re in danger of veering off a roadway.

While he did say that “we believe [the update] would have” saved Josh Brown’s life were it in place prior to the fatal May accident in which his Autopilot-driven Model S collided with the broad side of a truck on a highway, Musk also cautioned that it’s not a panacea for safety.

“I do want to emphasize that this does not mean perfect safety,” he said. “Perfect safety is really an impossible goal. It’s really about improving the probability of safety, that’s really all you can accomplish.”

Other features coming in the 8.0 update include a new safety mechanism that actually fully disables Autopilot if a driver repeatedly ignores the warning to keep your hands on the wheel. This is because, Musk notes, unlike what many consumer watchdog and regulator organizations might think, “it’s not the neophytes, it’s the experts” that have the highest likelihood of Autopilot-related accidents, because they become used to ignoring things like these warnings as they get more comfortable with the tech.

A member of the media test drives a Tesla Motors Inc. Model S car equipped with Autopilot in Palo Alto, California, U.S., on Wednesday, Oct. 14, 2015. Tesla Motors Inc. will begin rolling out the first version of its highly anticipated "autopilot" features to owners of its all-electric Model S sedan Thursday. Autopilot is a step toward the vision of autonomous or self-driving cars, and includes features like automatic lane changing and the ability of the Model S to parallel park for you. Photographer: David Paul Morris/Bloomberg via Getty Images

Asked about LiDAR, a tech that some have speculate Musk might employ in future version of the Autopilot system, the Tesla CEO was fairly transparently dismissive.

“We do not anticipate using LiDAR,” he said, noting that LiDAR does not penetrate occlusions like rain, fog, dust and snow, whereas radar does.

“Radar also bounces, but LiDAR doesn’t bounce very well, so you can’t do the look in front of the car in front of you thing,” he added. “So the obvious thing is to use radar and not use LiDAR.”

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That Exhilarating (and Terrifying) Feeling of Learning a New Skill

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Is a Big Google Search Update Happening Now?

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By John Lincoln

 

Any time a few website owners see their SERP ranks do the Google dance, they immediately jump to an online forum and ask each other: “Is an update happening?”

Often, search engine bloggers hungry for content monitor those forums and immediately decide to run an article with a title like: “Online Buzz Indicates a Possible Google Update.”

And the rumor mill churns.

It’s easy to tune out the boys who repeatedly cry wolf, but this time the gossip has some merit.

There Really Was an Update

There was an update. It happened on the Friday before Labor Day weekend.

We know there was an update because Google has confirmed that there was an update.

During a Google+ live hangout on Tuesday morning, Google’s John Mueller fielded the following top question: “There has been a lot of chatter regarding an update over the weekend, can you confirm if this was Penguin-related or another core algorithm update?”

Here’s how Mueller replied: “It wasn’t Penguin, but we do roll out a lot of updates over time. Sometimes, multiple updates even come, timewise, kind of simultaneously when you see the effect. So, this is something that isn’t really the kind of update that we would announce individually.”

So Mueller admitted that there was, indeed, an update.

There are a couple of things to point out about the update, though.

It Wasn’t Penguin-Related

Some of the rumor-mongering about the update was that it was related to the Penguin algorithm. That’s the part of the Google search code aimed at busting web spammers – people who try to manipulate the search engines to rank a site.

Over at BlackHatWorld, somebody who goes by the name of “yugejackpots” suggested immediately that the update was related to Penguin. Others in that community agreed.

That’s why it’s a bad idea to take online rumors about Google updates seriously. Even when they’re right about the update, they’re wrong about the specifics.

In this case, the Google update had nothing to do with Penguin. It seems to be a core search update.

A Core Search Update?

Google’s “core” search algorithm is the main base of the Google code that doesn’t change much over time. It looks like it changed this time, though.

The “core” of the search algorithm consists of logic that’s no longer experimental. You can think of it as a collection of components that Google has decided will absolutely, positively, definitely be part of the code that determines where sites rank for a particular keyword.

For example, PageRank is part of the core search algorithm. That’s still true even though PageRank is no longer visible to those of us outside of Google’s ivory tower in Mountain View, California.

The Panda algorithm is also part of Google’s core search. That’s the part of the Google logic aimed at reducing the rank of “low quality” sites.

Whatever happened on Friday, it appears to have affected the core search code. Many people feel it was the Panda portion of the algorithm.

Local Search Was Affected As Well

Following the recent update, some SEOs reported noticeable changes to local search results.

One person wrote the following on a Local Search Forum: “I’m seeing a lot of ranking changes in the Local Pack here in the Netherlands on numerous of keywords I’m tracking. Anyone else who’s seeing a lot of movement?”

Clearly, others were. One person replied: “I’ve only checked one pack so far but I’ve been watching Seattle Chiropractor for years and today there are all kinds of Chiros I’ve never seen before in the 3 pack and Finder!”

Another observed: “I’m seeing huge swings and many new faces in the Local Pack this morning. Must be a big update going on.”

So whatever the nature of the change, it does appear to have affected local rankings in addition to organic rankings in the search engine results pages.

It looks like Google has been busy cleaning up some spam in the local index. That’s good news for people who play by the rules.

However, as Barry Schwartz pointed out: “Not all are convinced this is purely a quality update but rather an update [to] the local ranking algorithm.”

A Mixed Bag

What’s the net effect of the latest algorithm update? There’s some good news and some bad news.

Some people saw their sites increase in rank, while others noticed a drop in rank (our site Ignite Visibility saw some big increases for example).

In some cases, the change in rank was significant.

“A noticeable move in our vertical over night in the UK,” wrote one SEO on a message board. “Almost all large players including ourselves took a hit in page 1 visibility. We’ve noticed over time more and more national players are being displaced with strong local sites (eg local newspaper classifieds etc).”

He wasn’t alone.

“There’s a blog of mine which is approximately 4 months old, and from the last 45 days my blog ranks on 3rd rank for a keyword,” wrote another. “Today morning when I checked the SERP, I didn’t found my blog. After searching for it; I found it to be on #80.”

Wrapping It Up

As Mueller indicated, Google rolls out algorithm updates all the time. The latest update seems to have resulted in significant rank changes, though.

The best advice for any SEO is to always keep in mind the top ranking signals: inbound links and content quality. Focus on building a healthy backlink profile while producing amazing, shareable content and you’ll rank well in spite of algorithm changes.

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